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User Generated Content

Leverage verified user generated content to create powerful storytelling
UGC (User Generated Content) is transforming news consumption across the globe. With thousands of user-generated videos circulating the internet every day, it can be complex to navigate. Finding trustworthy content and securing rights can be challenging and time-consuming.
UGC landscape simplified with Reuters
We make the use of UGC easy for you. We obtain, verify, and clear the licensing rights of UGC from around the world so you can use it to enhance the credibility and authenticity of your coverage.
Leverage even more UGC via Reuters with access to content from our unrivalled 9 UGC content partners, including Newsflare and Storyful.
Start powering your coverage with trusted UGC
Discover our trusted UGC verification process
Gain peace of mind with content authenticated by our global Visual Verification Team.
Discuss your UGC needs with us
From breaking news to in-depth features, we’ll help you source verified, rights-cleared UGC tailored to your coverage.
Get started
Talk to us today and find out how Reuters Verified UGC can strengthen your newsroom’s credibility and speed.
The Reuters Difference
Engage your audiences in new ways with verified UGC
Add perspectives to breaking news stories
Build trust with your audience by integrating first-hand footage and visuals into the coverage.
Save time and resources
We monitor, verify and clear licensing rights of UGC 24/7 so you don’t have to.
Exceed audience expectations
Choose from a plethora of UGC assets weekly across different news events and topics.
Diversify your coverage
Leverage humorous or light-hearted content to offer your audiences alternative stories from the normal news cycle.
Gain traction on your social media channels
Drive audience engagement and monetization opportunities across different channels.
Content you can trust
UGC you can trust: Industry-leading verification
A proportion of emerging streams of UGC in circulation is fake or misleading, and is threatening trust in content. The authenticity of UGC is more critical than ever.
Reuters Visual Verification Team works day and night to verify the authenticity of the videos, so you can publish with confidence:
- 24/7 global monitoring to source and verify content, leveraging Open Source Intelligence Techniques (OSINT)
- Rigorous verification including geolocation, origin tracing, and meticulous metadata inspection
- Detailed explanation of the unique verification process with every asset
- All rights cleared ready for immediate use

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